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The Language of Color on Dress

The Language of Color on Dress

Nigar Sultana
Head of the Department
Department of Fashion Design
KCC Women’s College (Affiliated by Khulna University)
Khulna, Bangladesh
Email: nigar.kccwc@gmail.com



It is important to understand the language of color within design. The human eye can see around 350,000 colors, but cannot remember or recall them all. It is therefore important to have a way to identify and communicate colors. Words are used to describe and give reference to a type of color by association, for example, pillar-box red or blood red.

Colorful one shoulder beading ruched prom dress
Colorful one shoulder beading ruched prom dress

Fashion designers are always try to understand about color language, because they are apply color on their dress according to the season, culture, and program variation.

Color tones:

Words are also used to describe specific color tones, for example,

Cool color:

Pleasant color which keeps cool. Cool colors have a blue undertone, green, and purple.

Warm color:

The colors suggesting  an energetic and up beat image, such as: Red, yellow and orange are warm colors.

Worm and cool wheel
Worm and cool wheel

A washed-out color could be said to have little hue or to be weak. Pastel colors have white added to them, making them pale, but not weak.

Country wise useable color:

Color language is totally different according to the country, culture, and program. We give colors subjective and symbolic meanings. We apply our own individual characteristics and associations to color and various cultures see color differently. Here I will show the country wise color language.

In Europe:

The color blue is associated with a boy and pink with a girl, white for a wedding and black for mourning.

In India:

Red is associated with fertility and is also used as a wedding color, while white is linked to mourning.

In most Asian cultures:

Yellow is the imperial color and has many of the same cultural associations as purple does in the West.

In China:

Red is symbolic of prosperity, luck and celebration, while white is symbolic of mourning and death.

In Bangladesh:

Mainly red, maroon, magenda color used in the weeding as a bride saree but now different colors are also preferable. White and black is a symbol of mourning and death. Pohela boishak and falgun is the cultural program in bangladesh. We use colorful dresses for pohela boishsk and for fulgun we use yellow color.

It used to be that colors were common to a geographical location due to the dyestuffs that came from the minerals and plants found in that region.



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